Creative Intelligence

TerraVerde

TerraVerde

Landscaping and Interior Design, Dubai, UAE

Real Estate and Property

Our input

Brand mapping and strategy
Visual identity design and application
Marketing and communications strategy
Literature design and production
Website design and development
Social media strategy and implementation
Media relations
Brand guardianship

Insight

Creative Intelligence was approached to find an appropriate name and design a visual identity for TerraVerde in 2004 when they were establishing their business. The company has since grown from a small team of four to a workforce of over 400 employees. As well as growing in numbers, TerraVerde has steadily progressed to become the acknowledged leader in its sector. The company has broadened its offer and has built an enviable reputation for creating and realising exceptional award-winning landscapes, gardens and interiors.

Challenge

The Client recognised that it had out-grown its suit of clothes and that its public face had to evolve in order to maintain its growth momentum and reinforce its market status. Ci was commissioned to undertake a ground-up review of the TerraVerde brand and provide recommendations for the realignment and repositioning of the firm's global brand environment.

Solution

Our approach started with a brand-mapping programme; exploring and re-defining the corporate persona; distilling the values and benchmark qualities associated with the Client's service delivery and execution of completed projects. Today, with our help, TerraVerde is appropriately equipped to extend its leading edge by communicating and engaging effectively with all its stakeholders.

www.terraverde.ae

  • Brand mark
  • Advertising
  • Display
  • Mage Library
  • Media Pr
  • Social Media
  • Stationery
  • Website 01
  • Website 02

Our input

Brand mapping and strategy
Visual identity design and application
Marketing and communications strategy
Literature design and production
Website design and development
Social media strategy and implementation
Media relations
Brand guardianship

Insight

Creative Intelligence was approached to find an appropriate name and design a visual identity for TerraVerde in 2004 when they were establishing their business. The company has since grown from a small team of four to a workforce of over 400 employees. As well as growing in numbers, TerraVerde has steadily progressed to become the acknowledged leader in its sector. The company has broadened its offer and has built an enviable reputation for creating and realising exceptional award-winning landscapes, gardens and interiors.

Challenge

The Client recognised that it had out-grown its suit of clothes and that its public face had to evolve in order to maintain its growth momentum and reinforce its market status. Ci was commissioned to undertake a ground-up review of the TerraVerde brand and provide recommendations for the realignment and repositioning of the firm's global brand environment.

Solution

Our approach started with a brand-mapping programme; exploring and re-defining the corporate persona; distilling the values and benchmark qualities associated with the Client's service delivery and execution of completed projects. Today, with our help, TerraVerde is appropriately equipped to extend its leading edge by communicating and engaging effectively with all its stakeholders.

www.terraverde.ae